I caught up with Bob Armantrout outside Playa Mexico the day before his sixtieth birthday He’d driven to the coastal town of Emerald Isle with his wife to celebrate at the beach. He didn’t have to point out that this is the absolutely best time of year to be dipping in the Atlantic.
I asked the soon-to-be sexagenarian if he had some words of wisdom to share with the younger generation. Sure, he said, and this is what he told me:
1. Life is too short to use crappy soap or bad toilet paper.
2. Being nice to people is easier than the alternative.
3. Keep the tools of your trade sharp.
4. Stay abreast of industry news.
5. Be a good team mate.
6. Don’t get addicted to nicotine.
7. Keep your things in order so your kids don’t have to do it for you.
8. Incrementalism works. Don’t wait until you are overwhelmed by some task; do a little bit along the road so you don’t have to do something Herculean. Take it in small bites.
Enough said. And with that, we walked into the Playa and ordered up some big plates of food. And tequila…
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